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Motion Explainer
2d Character_AI healthtech explainer
Industry
Healthcare & AI Tech
Objective
User Onboarding & Education
Turnaround Time
4 Weeks
Hours Invested
145 Hours
Tools & Technology Used
Duik Angela
Adobe After Effects
Illustrator
OVERVIEW
The Client
HealBot, an AI medical triage assistant guiding patients to relevant clinicians.
The Challenge
AI medical platforms are sometimes viewed with suspicion by older users.
Project Objective
Build a warm, character-driven 2D animation showcasing safe patient intake workflows, structured with friendly voiceovers.
Execution Process
01
Art Direction
- Designing clean, approachable vector characters
- Selecting soft color palettes
02
Animation Rigging
- Rigging joints and facial structures
- Matching smooth keyframe motions
Performance Metrics
Onboarding Dropoff Reduced by 60%
Patient Trust
4.9/5 User Rating
Satisfactory Rating
Cinematic Stills
Let's Talk
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